Artificial intelligence is redefining industry worldwide and Europe has a real opportunity to take the lead. But that means focusing on practical, industry-specific applications rather than generic AI models. European manufacturers, who generate 15% of the EU’s GDP, can gain a significant competitive edge by applying AI strategically in areas like production, procurement, and logistics.
The key to success lies in scalable implementation, strong partnerships, and easy-to-use solutions – especially for small and medium-sized enterprises. Regulations like the EU AI Act need to be practical and flexible. Europe’s strengths in engineering, standards, and expertise could power the next industrial revolution.