Europe’s established technology companies are emerging as unexpected winners of the AI boom. This challenges the assumption that start-ups developing AI models would capture most of the value. Companies such as SAP, Capgemini, Sopra Steria and OVHcloud are benefiting as businesses move from AI experiments to large-scale implementations.
Their expertise in integrating AI into complex legacy systems and managing data is becoming increasingly important. At the same time, growing demand for stronger governance, greater control over data and AI infrastructure is creating additional opportunities. These developments suggest that established European tech providers are well positioned for the next phase of enterprise AI adoption.