AI summaries threaten reach of news websites
A new study warns that Google’s AI Overviews are causing a sharp drop in traffic to news websites. Click-through rates can fall by up to 79% when links are shown below the AI summaries.
A new study warns that Google’s AI Overviews are causing a sharp drop in traffic to news websites. Click-through rates can fall by up to 79% when links are shown below the AI summaries.