A new gold rush in the American West

12/25, Business & Management, Global

09/12/2025

The former gold mining region in the Nevada desert is currently undergoing a profound transformation as technology companies build one of the world’s highest concentrations of data centers there. In the Tahoe-Reno Industrial Center, companies such as Google, Microsoft, Amazon, Switch, and Tesla are rapidly expanding their infrastructure to support the explosive growth of artificial intelligence.

This new boom is driving huge investment, but it’s also raising concerns about water scarcity, energy demand, and environmental impact in an already dry, climate-affected region. Local tribes and environmentalists worry that the data centers‘ high water and electricity consumption could threaten vital resources, even as developers tout renewable energy projects.

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The former gold mining region in the Nevada desert is currently undergoing a profound transformation as technology companies build one of the world's highest concentrations of data centers there.

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The former gold mining region in the Nevada desert is currently undergoing a profound transformation as technology companies build one of the world's highest concentrations of data centers there.

A new gold rush in the American West

Updates from the world of artificial intelligence

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