I.AI Consulting & Training

01/26, Global, Society & Education

06/01/2026

AI hype became more pragmatic in 2025

Last year, artificial intelligence came back down to earth. After lofty visions of imminent superintelligence, the focus shifted to concrete applications suitable for everyday use. Companies and researchers concentrated more on the real capabilities and limitations of AI, recognising that current AI systems are useful but imperfect tools that fall far short of human thinking abilities.

The year was marked by debates about the performance limits of AI, legal disputes over training data and concerns about social harm. At the same time, investment boomed, accompanied by concerns about a bubble. Overall, acceptance of AI increased, but with a clearer view of its practical value and the challenges ahead for the economy and society.

Updates from the world of artificial intelligence

Recent News

Artificial intelligence is increasingly changing the shopping experience. More and more consumers are using generative AI tools to make purchasing decisions rather than just finding products.
OpenAI plans to introduce a new, significantly more powerful audio language model in early 2026. The goal is to enable more natural language, faster responses and smoother conversations than today's heavily text-based systems.
The existence of an AI bubble is possible. If so, however, it has been created primarily by exaggerated expectations and hype, not by the technology itself.
The Consumer Electronics Show (CES) 2026 is showcasing not only major innovations from well-known brands, but also some particularly bizarre and surprising technologies. One particularly eye-catching exhibit is an interactive, AI-controlled panda robot that responds to touch.
Compared to Google, Meta and OpenAI, Apple is considered more cautious and slower when it comes to AI, as the company places greater emphasis on data protection and security. Critics see this as a disadvantage compared to its competitors.
Critics warn that the economic sustainability of generative AI will be put to the test in 2026. Current business models may be fundamentally flawed.
L'Oréal is increasingly using AI tools in its daily digital advertising production to meet the ever-growing demand for content for global markets. The technology is not intended to replace creative teams, but rather to support them.
In 2026, artificial intelligence faces five major paradoxes that complicate its future impact. AI will simultaneously cause job losses and create new jobs, with human skills remaining indispensable and transitions in the labour market proceeding unevenly.
Last year, artificial intelligence came back down to earth. After lofty visions of imminent superintelligence, the focus shifted to concrete applications suitable for everyday use.
In the new year, artificial intelligence will leave its niche and bring about noticeable changes in the German labour market. Indeed's ‘Jobs & Hiring Outlook Report 2026’ shows a sharp increase in job advertisements requiring AI skills.
At the 39th Chaos Communication Congress, security researcher Johann Rehberger demonstrated how vulnerable AI coding assistants such as GitHub Copilot, Claude Code and Amazon Q are to prompt injection attacks.
By 2026, artificial intelligence will have spread across various sectors in Switzerland, from healthcare to small businesses. One important milestone is Apertus, the country's first open-source language model, which is being continuously developed.
In Switzerland, there is ongoing debate about how the use of copyright-protected content by AI should be regulated. The specific cause for concern is journalists, artists and publishers accusing AI companies of data theft.
In 2025, President Trump launched the ambitious Genesis mission. This is an AI-supported project that aims to accelerate scientific breakthroughs using federal data and supercomputers, often described as a modern ‘moonshot’.
By 2035, AI is likely to fundamentally change everyday life and have a significant impact on areas such as health, law, work and domestic routines. In medicine, it could often serve as the first point of contact and also take over the prioritisation of treatments.
Europe’s challenges with artificial intelligence stem from deep regulatory, cultural, and historical differences compared with the United States. Europe produces plenty of AI talent, but many startups move to the U.S.
Marketing agencies are increasingly integrating AI into their daily operations, not just as an add-on tool, but as a core part of briefs, production, approvals, and media optimization.
Economist Robert Seamans believes that future AI jobs will primarily require people who understand artificial intelligence but can also explain it in a way that is understandable to non-specialists.
OpenAI and former Apple chief designer Jony Ive are reportedly working on a constantly active AI device. A prototype is already circulating internally, but it is unlikely that the ambitious vision will be fully realised in 2026.
The US cloud computing company Salesforce is expanding its Agentforce 360 platform. The aim is to close the context gap for AI agents in companies. New features include deeper integration with Informatica, Data 360 and MuleSoft.
Since its launch in November 2022, OpenAI's chatbot ChatGPT has evolved from a tool for writing and programming into a global AI platform with around 800 million weekly users. In 2025, the company faced increasing competition from Chinese providers.
In the coming year, generative AI will evolve from the experimental phase to fully autonomous systems that can plan, control and execute complex workflows with minimal human supervision.
OpenAI's AI coding agent Codex now independently creates most of the code it uses to improve itself. Since its introduction in May 2025, Codex has been performing tasks such as writing functions, fixing bugs and managing change proposals.
Opera, a Norwegian software company, is launching Neon, a paid, AI-powered browser. It goes beyond simple chatting and sees itself as an agent-based workspace. For $19.90 a month, it bundles leading AI models and offers three modes: Chat, Do and Make.
Researchers at the University of Utah have developed an AI co-pilot for bionic hands to make them more intuitive and easier to use. Conventional prostheses are often abandoned because controlling the individual joints and grips requires a high level of concentration.
Canada and the European Union have decided to significantly expand their cooperation in the areas of artificial intelligence and digital services. The occasion was the first meeting of the EU-Canada Digital Partnership Council in Montreal.
OpenAI was founded in 2015 by Elon Musk, Sam Altman, and other tech pioneers as a nonprofit, with the goal of developing artificial intelligence for the benefit of humanity. A decade later, Musk has left the company and launched the competing startup xAI.
The US magazine Time has named the ‘architects of artificial intelligence’ as Person of the Year 2025, honouring the leading minds behind the rapid rise of AI. According to the editorial team, AI shaped the year like no other development.
The European Union has launched a competition investigation into Google. The investigation focuses on whether the company is unfairly using online content to train its AI models, such as Gemini.
As AI is driving up demand for data centres, electricity consumption could double by 2030. This would have significant consequences for power grids, costs and emissions unless growth is strategically managed.
OpenAI CEO Sam Altman has declared “Code Red” for ChatGPT following the success of Google's Gemini 3. Gemini 3 gained 200 million users in three months and outperformed ChatGPT in benchmark tests.
EY is launching a structured platform in collaboration with NVIDIA to support companies in planning, testing, and deploying physical AI. This includes robots, drones, and edge devices, among other things.
A study by Japanese consulting firm NTT DATA shows that only 15% of the companies surveyed are considered AI pioneers. They are characterized by clear strategies, disciplined implementation, and company-wide adoption.
Yoodli, a Seattle-based communication training startup, has reached a valuation of over $300 million following a $40 million funding round led by WestBridge Capital. Founded by former Google and Apple engineers, the platform uses AI-powered role-playing scenarios for sales, leadership, interviews, and coaching.
OpenAI's o3 model took first place in a five-day poker tournament featuring nine leading language models, ultimately winning $36,691. The event, organized by PokerBattle.ai, tested how AI handles uncertainty, adaptation, and strategic thinking.
A study by the Fraunhofer Institute shows that the German federal administration can largely rely on its own open solutions instead of large foreign platforms. Through internal developments, the state avoids critical dependencies and maintains transparency, control, and the ability to act.
The UK and Germany are cooperating to accelerate the commercial use of quantum computing and bridge the gap between research and practical applications in computing, sensor technology, and time measurement.
Frankfurt and the Rhine-Main region have developed into a central digital hub in Europe. The GDP of the data center industry has doubled in five years, while the overall economy has grown by only 16 percent.
The former gold mining region in the Nevada desert is currently undergoing a profound transformation as technology companies build one of the world's highest concentrations of data centers there.
study by Cisco shows significant age and country differences in AI acceptance. Younger users are the most active in using AI, with many also completing relevant training courses.
Fears that AI could replace jobs overlook a harsher reality: demographic change. Aging societies face a serious labor shortage that threatens economic stability.
The EU plans to postpone and simplify parts of its AI law and the GDPR in order to give companies easier access to data and more time for implementation. Critics warn that this would weaken data protection and security.
An initiative supported by Trump to block the adoption of AI regulations by the states for ten years has failed due to opposition from both parties. Leading Republicans acknowledged that they lacked the support to include the nationwide preemption provision in the National Defense Authorization Act.
On ChatGPT’s third birthday, OpenAI shared insights into how its 800 million weekly users interact with the tool. About 75% of conversations revolve around practical guidance, information gathering, and writing.
Anthropic has launched Opus 4.5, its latest flagship model, improving coding performance, efficiency, and the overall user experience. The model fixes previous conversation cut-offs in Claude by summarizing key points when the context limit is reached.
SAP is advancing its European sovereignty strategy with the EU AI Cloud, designed to give companies greater control over how they run AI and cloud services. The platform supports SAP’s own data centers, other European providers, and on-premise setups.
Scammers are increasingly using AI to create fake ads and deepfake videos on social media, making it harder to spot fraud. These ads often mimic celebrities or well-known brands, luring shoppers to counterfeit websites to steal personal and payment information.
Meta is reportedly in advanced talks to secure large quantities of Google’s Tensor Processing Units (TPUs) for AI development. The plan involves renting the hardware in 2026, with a possible direct purchase in 2027.
Many users find conversations with ChatGPT surprisingly therapeutic, often describing the AI as calming and deeply understanding. Experts attribute this phenomenon not to actual machine empathy, but to the "resonance machine" effect.
Last year, artificial intelligence came back down to earth. After lofty visions of imminent superintelligence, the focus shifted to concrete applications suitable for everyday use.

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Last year, artificial intelligence came back down to earth. After lofty visions of imminent superintelligence, the focus shifted to concrete applications suitable for everyday use.