AI is opening up new opportunities across many industries, but it also brings risks related to bias, data privacy, security, human rights and environmental impact. Salesforce, along with testing and certification organisations UL Solutions and DNV, is taking different approaches to address these challenges.
UL Solutions assesses AI-powered products for safety, fairness, transparency, data privacy and governance. DNV focuses on ensuring reliability throughout the technology’s entire lifecycle while considering all groups affected by AI-driven decisions. Salesforce integrates ethical AI principles into product design, testing and governance, with safeguards, transparency, human oversight and extensive stress testing. Together, these approaches highlight that trustworthy AI requires continuous monitoring, accountability and human involvement.